I just received my copy of The Better World Shopping Guide by Ellis Jones from Jetson Green. This handbook is a great guide to flip through, especially in the Holiday Season when most are doing a little more shopping than normal. This book follows a principle that I love – voting with your dollars. Purchasing items that are sustainably produced is the single best way to influence the market. The book gives a grade to a number of companies in a variety of categories. Grades go from A-F and the companies are rated on Human Rights, the Environment, Animal Protection, Community Involvement, and Social Justice.
It is important to realize that buying green is more than the product’s environmental impact. Every product you buy is a vote for that company, and as consumers we need to be educated as to which products and companies are worthy of our vote.